Bill Moore

Design leader and AI systems builder. Pittsburgh, PA.
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Bill leads a digital design team at BCG, designing AI applications and media experiences for large companies. He also builds independently — conversational AI, narrative games, custom language models, research tools, AI infrastructure. He's been doing this since before it was fashionable. 20 years of making things people watch, use, and talk about.

Work

BCG Imagine This podcast — How To Guide AI's Behavior

GENE — Conversational AI at BCG

2023–present · Built with a 3-person team

GENE is a conversational AI agent that co-hosts BCG's "Imagine This..." podcast, conducts live interviews at client events, and synthesizes proprietary research into consultant talk tracks. Built on GPT-4o with custom prompt architecture. 52 episodes. 4.9 stars on Apple Podcasts. Webby Awards Honoree 2025.

Forbes — Bernard Marr · Forbes — Craig Smith · BBC · The Sunday Times · BCG — Introducing GENE · BCG — AI Pathway · BCG YouTube — Shaping GENE's Personality · BCG YouTube — Multi-Agent Systems · Imagine This Podcast
AI-generated cinematic frame from narrative platform

Narrative AI Platform — Demo & Production Pipeline

2025–2026 · Client engagement

Built the interactive demo and full production pipeline for a venture-backed narrative AI platform. The demo is a voice-driven interactive fiction experience: AI narrator with dynamic state control, voice conversations with AI characters, and a branching plotgraph engine. The production pipeline generates investor video assets — AI-generated visuals, voice synthesis, config-driven audio mixing, and automated editing handoff to Premiere Pro.

Claude API ElevenLabs Python SwiftUI Premiere Pro

Mural — AI Product Vision

2025 · Executive engagement

Worked directly with Mural's CEO to define the vision for the future state of their SaaS product. Created a vision video and working prototype of a future-version agentic UI for the platform — demonstrating how AI agents could transform collaborative visual work.

Product Strategy Prototyping Vision Video AI UX

AI Systems Training

2025–2026

Designed and delivered AI systems design training for a media organization and a design agency. Five-module curriculum covering system architecture, spec-driven development, API orchestration, and hands-on building with AI coding tools.

AI Design Workshops

BCG Design Studios

Designs and leads AI design workshops for internal teams and clients. Translates AI capabilities into practical design frameworks. Published original frameworks on AI systems design.

Internal AI Leadership

Founded April 2022 · 7 months before ChatGPT

Started as a Zoom workshop with about 10 people. It became #creative-technology-club, a cross-workspace Slack community spanning BCG Platinion, BCG Global, and TDA that grew to 1,354 members. Workshops on prompt engineering, Disco Diffusion, DALL-E, GPT-3, and MidJourney. Published internal legal guidance on AI-generated content for client deliverables.

Regional Creative Director, BCG Design Studios

Jul 2018 – present · Pittsburgh, PA

Leads a digital design team designing AI applications and media experiences for major global brands.

Independent Projects

SUPERWORLD! 1-bit game scene — cluttered office with bulletin board

SUPERWORLD!

2024–present · livefromhyper.space

An AI narrative game with a hidden director system. Claude acts as omniscient narrator who becomes any character the story needs. No mode switching, no player triggers — the narrative decides.

1-bit Macintosh aesthetic (1986 desktop, ChicagoFLF font, Atkinson dithering). Custom nanoGPT model: 10.85M parameters, character-level, trained on 5M characters of game corpus. Full-stack: Flask backend, custom CSS design system, AI image generation, ElevenLabs TTS. Preparing for Steam release.

Play SUPERWORLD! · Dev Portal
Claude API nanoGPT Flask ElevenLabs Python JavaScript
STEF — 1-bit illustration, glasses, filing cabinet

STEF — Persistent AI Collaborator

2025–present

A persistent AI entity that runs across terminal CLI, web, and messaging. Personal OS with launchd heartbeat, Gmail integration, calendar/weather/GitHub monitoring. Autonomous email triage, iMessage read/send, scheduled briefings. 25+ shell scripts, Python tools, and monitoring infrastructure. Built a custom personality persistence system that survives context window compaction.

STEF's Substack

Research & Open Source

Exam scheduling accuracy heatmap across AI models and prompting strategies

First, Do No Harm

2026 · Original research

When prompt engineering helps, hurts, and doesn't matter. Multi-model benchmark study across Claude, GPT-4o, GPT-5.2, Gemini, and Haiku. Experiment code, data, and full paper published on GitHub. Built with Bench, a custom research instrument with three AI reviewers (Skeptic, Methodologist, Practitioner) who disagree with each other.

Paper & Code on GitHub · Substack writeup

AI Coding Rules

2026 · Open source

12 rules that prevent AI coding disasters. Derived from 500+ hours of real production work. Works with Cursor, Claude Code, Windsurf, and GitHub Copilot. Includes auto-install script and rule files for every major AI coding tool.

GitHub

Speaking

AI-generated scene of a magician performing for a 19th century theater audience

Podcasts

52 conversations with an AI Bill built. At the end of every "Imagine This..." episode, Bill and GENE riff on the topic together — unscripted, collaborative, occasionally absurd.

Writing

All writing on Medium · Substack

Video & Broadcast

@LIVEFROMHYPERSPACE on YouTube

Press

Forbes · Forbes · BBC · The Sunday Times · BCG.com · Eye on AI · PodBible

Awards

Elsewhere

Contact

william.moore.personal@gmail.com